Saturday, December 28, 2013

Publicity Stunts!!

Arvind Kejriwal became the Chief Minister of Delhi. He took the oath today. Apparently, he travelled in Delhi Metro to reach the venue. Now that is new!! It goes with the image of his party. Today, I came across several people who were 'feeling proud' about this approach of the new CM. In my case, I am amused but not impressed. I find such stunts as marketing gimmicks than anything else.

Yes, if Kejriwal uses public transport on a daily basis then l will indeed be impressed. After all, it is easy to do something uncommon once. Politicians visit the homes of poor, lift naked, malnourished kids in their arms so regularly but only in front of cameras & media. Then how come this gimmick is any different?

Kejriwal's supporters are not ready to take & accept this argument. As per them, Kejriwal is setting an example & a trend. Any one calling this a 'publicity stunt' is being unfair.

The very same people called Rahul Gandhi's visit to a villager's home & having a meal there a publicity stunt. How come there are different parameters and rules for different people?

Now, some may argue that the difference between Rahul Gandhi's & Kejriwal's actions is that Rahul Gandhi did it during an election campaign and thus the intent is questionable. Valid Point. But Lok Sabha elections are 6 months away. Why should we not believe that Kejriwal is doing it to create publicity for himself & his party ahead of the General Elections?

Doing something like this for one day is neither going to change the traffic situation in NCR any better nor is it going to start a trend among the politicians.

Anyways, improvement in traffic situation is not one of the promises made by Arvind Kejriwal and his party. Keen to see how he would effectively provide 700 liters of free water to each household in Delhi, reduce to electricity tariff & bring in a Lokpal.

If he is unable to keep his promises and in the given time frame, will he encourage the people of Delhi to stop paying electricity and water bills? l doubt that. l guess now we will get to hear a lot of 'practical reasons'. Nothing wrong with that but they should have weighed in their promises before.

Lets wait and see how things progress in next few days/weeks/months - AAP aur hum.

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